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What is Social Media Marketing (SMM) What is Social Media Marketing (SMM)   Social media marketing refers to leveraging social media platforms to drive traffic and attention towards a brand or product. It involves content creation and sharing on social media networks like Facebook, Twitter, Instagram, and Linkedin to engage with target audiences and increase brand awareness. Social media marketing strategies can increase website traffic, improve customer engagement, and higher sales conversions. By using social media, you can improve your appearance and build meaningful relationships with your customers. Everybody can benefit from SMM as a type of digital marketing, particularly B2C and SaaS companies. Social media marketing is completely hearing what your consumers say, engaging in the conversation, and sharing valuable content. Social media platforms have achieved remarkable growth over the past few years. It provides many opportunities for clients to join with new people, share ...